This is the trailer for Shutter Island. It is 2 minutes 30 seconds long, and manages to keep the audience interested and entertained for the duration. This is due to a series of fast cuts and tense music. We do not see any spoilers to the end of the film, and the ending is not predictable based on what we find out. We can tell it is a Horror because of the use of tense music which builds up throughout the trailer, as well as the dark, gritty locations. The first shot of a boat in the fog also suggests Horror, as fog is associated with 'the unknown' amd fear.
This trailer focuses a lot on Leonardo Di Caprio, using Star Theory to promote the film. People will be drawn to the film because of Di Caprio's reputation as an actor, as well as his female (and male) fanbase. Di Caprio is also the only actor mentioned on their own titles page, making him out to be the lead role and the sole importance of the film.
The production company: 'Paramount' is shown at the start of the film, however their ident has been changed to suit this film, by using the same effect that has been used on the title sequence. This makes Paramount seem different and fresh to the audience, by suggesting that they can keep changing and getting better rather than stick with the old logo they once had.
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